Company Behind The World's Largest Real Estate Tech Community Enters Consulting Space Aimed Primarily At Helping Landlords, Developers And Brokers Adopt Technology

New York, NY (June 17, 2020)CREtech (, the largest intelligence platform devoted to Reimagining Real Estate, announced today the formation of the CREtech Global Innovation Consulting Practice. Comprised of an extraordinary network of technology experts carefully assembled by CREtech CEO, Michael Beckerman, the consulting practice was built to advise real estate owners/developers, asset/investment managers, brokers, construction companies and occupiers on product recommendations, innovation strategies, customized tech solutions and more. CREtech is uniquely positioned to form this first-of-its-kind consulting consortium based on their massive global reach, deep knowledge of the real estate tech ecosystem and access to the most accomplished tech experts in the world.  

“Our consulting practice has been something I have been thinking about for a long time, pre-pandemic, actually,” stated Michael Beckerman, CEO, CREtech. “Our core mission at CREtech has remained unchanged since day one, which is to build a global community of tech professionals and drive innovation in the real estate industry. As our company and community scaled enormously, one thing that I was always cognizant of was that change and adoption were actually anemic. As unfortunate and horrible the pandemic has been from both health and economic perspectives, it has forced the real estate industry to now take innovation much more seriously, with a greater sense of urgency than ever before,” Beckerman added.

With thousands of real estate tech solutions on the market and often little in the way of resources to vet and onboard them, real estate companies can turn to CREtech to make the best product recommendations for their particular business. Or, if a real estate company needs a holistic strategic analysis of their SWOT as it relates to technology and innovation, CREtech’s Consulting practice has the proven expertise to ensure they are future-proofed given the challenges of today’s marketplace.  

Services focused on real estate companies include:

  • Product Recommendations 
  • Onboarding Solutions
  • Change Management
  • Digital Roadmap Planning
  • Product Development
  • Training and Workshops


For real estate technology startups, CREtech’s Consulting practice also offers a broad array of expert solutions to help grow their business. Their network of experts advise startups to help them understand their competitive set and industry nuances so they are well-positioned to launch, scale and sell their products, services as well as their companies. 

Expert services focused on real estate tech companies include:

  • Market Positioning
  • Go-To-Market Strategy
  • SEO/Digital Marketing Strategy
  • Business Development
  • M&A Advisory


CREtech is proud to have assembled some of the most accomplished, knowledgeable and sought-after professionals and advisors as part of their Consulting practice. Each with deep expertise in all aspects of the real estate technology space, the world-class team of consultants represent a broad array of product and market expertise.

The following consultants are being announced as part of the initial team of experts:


“Our new consulting practice will help to dramatically accelerate technology adoption in the real estate sector by tapping into the most experienced network of professionals from all aspects of the industry,” stated Michael Beckerman. “I am confident that CREtech will not only help grow a community of global tech consulting experts under our umbrella, but more importantly, we will be able to finally accelerate meaningful and lasting innovation in the real estate industry,” Beckerman concluded.

For more information on CREtech’s Consulting practice, contact Michael Beckerman directly at


About CREtech

CREtech is Reimagining Real Estate. We are the largest international community of professionals devoted to technological innovation in the real estate sector. Our mission is to help the industry embrace, adopt and future proof their businesses. Our intelligence, consulting and event platform inspires the next generation of ideas, processes and people to champion the world's largest asset class.

CREtech is owned by The News Funnel, a news platform devoted to the commercial real estate and tech sector. Learn more about our brands, including ATYPICAL and FUTURE PropTech.