EXCLUSIVE: CBRE’s New Office Concept Aims To Beat Coworking At Its Own Game
BISNOW
CBRE Global Investors is preparing to roll out A&B, a concept that combines coworking space with other amenities and technologies. The concept will be in 20 office buildings in major U.S. markets by the end of the year. A&B, which derives its name from “above and beyond,” will aim to offer more than just shared office space, said Robert Perry, head of the CBRE Strategic Partners U.S. fund series. It will also include an amenity package, aspects of the hospitality industry and artifici…