Your Gut Instinct Is No Longer a Competitive Differentiator
GLOBEST
Despite the long-awaited and much-heralded embrace of tech in the CRE industry, there are still some noticeable gaps in what type of technology is being adopted. For example, a new Deloitte Insights report points out that most CRE managers and investors continue to make heuristic, or instinct-based, decisions rather than ones informed by data analysis. There are several reasons why. Habit is a powerful explanation. “The industry has long thrived on relationships, which is how many investors h…