Redfin Launches New Brokerage Offices in Memphis and Tennessee
- CREtech Blog
- Residential Real Estate
Redfin, the real estate brokerage that has developed a reputation has providing a customer-first platform, has announced that its distinctive home buying and selling services will now be available in Memphis and Nashville, Tennessee. With the expansion, buyers and sellers in those metro areas will be able to take advantage of the opportunity to work with Redfin agents, who are paid based on client satisfaction.
Redfin’s Unique Approach to Real Estate
The real estate brokerage has become well known for its distinctive approach to real estate that focuses on providing superior customer services while utilizing the latest technology. Thanks to the deployment of that technology, both Redfin agents as well as consumers are able to take advantage of tools and information that seek to make the entire buying and selling process less stressful and more efficient. Rather than the number of transactions determining the bonus amounts paid to agents, customer satisfaction ratings determine the amount of an agent’s bonus. Redfin agents also receive a salary. In order to help consumers make a more informed decision when choosing an agent, all Redfin agent reviews are posted on their online profiles.
As part of the commitment to providing superior customer service, Redfin also helps its customers to save money. Rather than the usual 3 percent charged to sellers, Redfin only charges 1.5 percent. That fee covers the entire selling process from beginning to end and includes any professional photography, staging advance, and negotiation services. As a result, customers selling their home through Redfin are often able to save several thousand dollars, compared to selling with a traditional real estate agent.
Home Buying and Selling Tools from Redfin
With the launch of Redfin’s unique service delivery to Memphis and Nashville, homebuyers and sellers in those markets will now be able to take advantage of a number of mobile and online tools to gain access to the latest information about area home sales. Among the tools offered by Redfin is the Redfin Home Dashboard, which provides home sellers with data about their home in real time. The Redfin Home Value Tool helps sellers to obtain an accurate idea regarding the worth of their home using comparable homes for sale in their market.
Redfin also offers a number of tools specifically for buyers, such as the Instant Tour Scheduling tool, that gives buyers the ability to schedule a home tour from their mobile device. Buyers can also get a head start searching for the home of their dreams by using Redfin Matchmaker, which recommends listings. Email or smartphone notifications for new listings or price drops are sent via the Instant Updates tool.
Redfin has also announced the hiring of two new agents to manage the new brokerage offices in Nashville and Memphis. Mel Priess will head up the Nashville office and brings to the local market 30 years of real estate experience, previously working as a broker with Remax, Coldwell Banker, and Weichert. Managing the Memphis Redfin office is Karen Walker, who brings a decade of experience in real estate with her.