CRE Industry Media Leader and Massimo Group Senior Coach Bo Barron to Keynote at REALTORS Conference & Expo, November 14

Massimo University co-founder to discuss "Creating a Dominating Digital Presence" at National Association of Realtors Annual Conference       CARY NC (November 9, 2015)- Massimo Group Senior Coach and commercial real estate industry blogger and thought leader Bo Barron  CCIM will offer a keynote speech on "Doubling Your Impact by Creating a Dominating Digital Presence" at the National Association of Realtors' REALTORS Conference & Expo, being held November 13 through November 16, 2015, in San Diego, Calif.       Barron, who was recently named one of the top 15 social media professionals in commercial real estate by Realconnex, will speak at the Commercial Caffeinated Networking Breakfast from 7:30 a.m. to 8:45 a.m. on November 14 at the Marriott Marquis San Diego Marina Hotel.      He also offers an in-depth look on the same topic in the just-released first course offered by Massimo University, a partnership with Massimo Group Founder and President Rod N. Santomassimo. Barron serves as Dean of the University and is the author of the ebook "The Beginner's Guide to Prospecting." He has experience as a broker, owner, syndicator, and a corporate executive for Sperry Van Ness International Corp. where he received the Prospector of the Year award and the Innovator of the Year award (twice). Prior to his commercial real estate career, Barron was an Arabic linguist in the Marine Corps.       "As a coach to Massimo Group clients, and for my own business, I've found that creating a strong digital presence is a key to a greater impact for our clients and our lives," says Barron. "My own blog and website at has increased my visibility greatly and positively. But a poorly executed presence could be extremely harmful at worst and a huge time-waster at best. I'm honored and delighted to share what I've learned with the attendees so they can drive impact in their businesses by attracting more of their ideal prospects while weeding out the rest."      Tickets for the breakfast are $50, and may be purchased at Held annually, the REALTORS Conference & Expo offers 100 educational sessions from nationally recognized speakers, trainers and industry experts, an expo with nearly 400 industry vendors and networking events. Some 20,000 members and guests are expected to attend.       The Massimo Group was founded by President Rod Santomassimo in 2008 to provide a formal program of personal coaching to commercial real estate brokers of all levels of experience, and has recently expanded the company's services to include consulting on customized solutions regarding recruitment, hiring and management; staff restructuring; and succession and acquisition strategies. In addition, these services are now offered beyond the brokerage community to property management, mortgage brokerage and other real estate-related companies. The firm's clients include representatives from a majority of the most successful companies in the business, including CBRE, Colliers, Cushman & Wakefield, Grubb & Ellis, JLL, Lee & Associates, Marcus & Millichap, and many more regional and local firms.       For more information about the National Association of Realtors, visit For more information on Bo Barron, visit For information about The Massimo Group and Massimo University, visit ABOUT THE NATIONAL ASSOCIATION OF REALTORS The National Association of Realtors®, "The Voice for Real Estate," is America's largest trade association, representing over 1.1 million members involved in all aspects of the residential and commercial real estate industries. For more information, visit   CRE Industry Media Leader and Massimo Group Senior Coach Bo Barron to Keynote at REALTORS Conference & Expo, November 14 The Massimo Group

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