Latest Trends and Insights in Real Estate Technology

Curated daily by our industry experts. Stay informed on how tech is shaping the real estate industry with these important headlines.

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  • 5 mistakes real estate companies make when creating content…

    Michael Beckerman

    The good news is that there have never been so many real estate companies creating content.The bad news is that there have never been so many real estate companies creating bad content.Not trying to be a downer…but after spending almost 30 years creating content for real estate companies, I realize it’s just the standard evolutionary process for this sector. While content marketing is not a new phenomenon in the overall business sector at large, it’s a totally new trend in the real estate worl…

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  • Virtual Reality Is Altering How Buyers View Properties

    CRETECH

    Home-buyers now have a revolutionary way to view a prospective property. Virtual reality has been on the horizon for some time, but new technologies are now making virtual reality an actual reality. Along with allowing buyers to view resale properties without needing to leave their real estate agent’s office, buyers can also view properties that do not yet exist. An increasing number of real estate firms are now hiring virtual reality design firms to create virtual renderings based on architectu…

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  • Ten-X and CCIM Institute Announce Strategic Partnership to Bridge the Gap Between Technology and Real Estate

    CRETECH

    Ten-X and CCIM Institute have recently announced the formation of a strategic partnership, the goal of which is bridge the gap that exists between technology and real estate deals. The historic partnership between the renowned online real estate marketplace and successful CRE broker organization has the potential to completely transform real estate transactions. Currently, deals on Ten-X typically close within 90 days. Thanks to the new partnership, deals could become even more efficient.Previou…

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  • Zillow Continues Expansion with Acquisition of Naked Apartments

    CRETECH

    Zillow has recently announced the acquisition of Naked Apartments, a real estate rental platform based in New York. The platform was acquired at a price of $13 million and represents the latest step in Zillow’s growth projector toward becoming a rapidly expanding real estate powerhouse. Over the course of the past five years, the real estate firm has made a number of acquisitions gradually…

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  • New Platform Gives Every Real Estate Agent the Customizable Website They Deserve

    CRETECH

    For real estate professionals, a website has become a necessary tool for industry survival. Yet, the process of building a website can be expensive and time-consuming. It’s little wonder that so many real estate agents and brokers never get around to building a website, or have one that does live up to its full potential. A new platform is now providing real estate agents with the opportunity to have a fully customizable website.The Value of …

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  • Zephyr Real Estate Names Hud Bixler Vice President – Technology Services

    Zephyr Real Estate

    San Francisco, CA, March 28, 2016 – Hud Bixler has been named Vice President – Technology Services of Zephyr Real Estate. Bixler, who joined the firm 10 years ago, led the technology team in bringing Zephyr to its state-of-the-art systems it now enjoys.   He has been directly responsible for the migration to the Google Suite of Services and email hosting, the reinvention of the internal data network, the data security system and has carried Zephyr into the 21 st century with an internet-based ph…

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  • Deal Tracker: Industrials And Mixed-Use Sales, Tech Firms Expand Leases

    Globe St

    Deal Tracker for March 23, 2016 mentions Stro's purchase of 161 Dwight Place, Fairfield, NJ Deal Tracker: Industrials And Mixed-Use Sales, Tech Firms Expand Leases The Stro Companies

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  • I have seen the future of real estate media, and it looks like this…

    Michael Beckerman

    NAI Global NewslinkJLL Real ViewsCBRE BlueprintColliers International Knowledge LeaderEllimen MediaBrands are the new media. And I think that’s awesome!In an age where traditional media is on a downward trend and more and more people are getting their news from platforms (Facebook, Twitter, LinkedIn, and in the real estate sector, The News Funnel), the smartest brands are recognizing that there is both a huge void — and therefore a huge opportunity — in creating their own content.I personally …

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  • LenderLogix Addresses Core Problem in Real Estate Industry

    CRETECH

    After spending 15 years as a mortgage lender, the founder of a new FinTech startup realized the industry lacked a sophisticated software system that would connect mortgage lenders to real estate agents. Instead, lenders tended to rely on the systems of listings they created, combined with interpersonal networks. In many cases, lenders were even forced to hit the pavement and seek out For Sale signs. All of this effort was not only inefficient but also time-consuming and frustrating. …

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