Latest Trends and Insights in Real Estate Technology

Curated daily by our industry experts. Stay informed on how tech is shaping the real estate industry with these important headlines.

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  • The perfect site

    Michael Beckerman

    I often write about what my ideas are regarding technology and real estate. So what’s my expertise in this matter? Probably not that much. I ran a PR firm that specialized in real estate for twenty five years (yes I am that old). Then in 2011, I launched my own site to help real estate professionals get the news they want and to help companies distribute their news. And I read a lot. And I talk to a lot of folks in the business. So I guess I have some experience and knowledge on the subject.But …

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  • How Chatbots will Improve the Real Estate Industry

    CRETECH

    Guest Post by Nick Kljaic, Fouder of Apartment OceanOne major factor of running a successful real estate business is instant and accurate delivery of information. In our hyper-contacted global market, consumers no longer want to wait 24 hours or even a few hours for answers. They know they can either search for them online or head over to your competition. Today’s real estate market is customer-driven and marked by low customer loyalty.This is why it is critical to provide outstanding customer s…

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  • The Intersect by CRE // Tech Symposium Highlights CRE Trends

    CRETECH

    CRE // Tech`s fourth annual NYC Intersect Symposium attracted a record-breaking audience on October 6, 20216 on the 63rd floor of One World Trade Center Over 400 attendees and 40 technology firms attended the exclusive sold out commercial real estate industry event highlighting how technology is transforming how CRE professionals conduct business. Thought leaders and tech entrepreneurs shared featured case studies, met with emerging startups, and hosted panel discussions on the state of the …

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  • 5 Ways a Quality CRM Can Power Up Your Lead Conversion

    REthink

    Compared to commercial real estate sales, the pool for residential real estate leads seems bottomless. There are always individuals and families looking for a good home. But for commercial real estate agents, you’ll need to put some power behind your lead conversion strategy, and a quality CRM can be a great way to do it. Better Relationships Lead to More Conversions Typical CRM software focuses on building up contacts. That leaves you to try to figure out the best strategies for converting thos…

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  • {Free Ebook} The Real Estate Content Marketing Guidebook

    The News Funnel

      NEW YORK, NY (October 27, 2016) — The News Funnel releases an Ebook about Content Marketing for the real estate industry:  The Real Estate Content Marketing Guidebook.     Featuring commentary from The News Funnel's Content Marketing team as well as a dozen of the real estate industry's leading Content Marketing experts, this Ebook provides valuable insights into how to design a strategy that will generate leads, promote your brand, increase customer engagement and position you as a…

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  • Young brokers…”Don’t worry, be happy”

    Michael Beckerman

    If I was a young broker (in fact… if I was just friggin’ young), I would be freaking out about all the changes that technology is bringing to the business world. But in reality, it is highly likely that I wouldn’t even be thinking along those lines. Today’s up and coming workforce is so conditioned to change, technology and disruption that someone of my generation just cant even relate to it!Many people comment that the industry is changing and it’s not going to be the place to make money like…

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  • The KPIs Every Broker Must Know (But Probably Doesn’t)

    CRETECH

    Guest Post by Tanner McGraw, CEO & Founder of AptoAs much as we like to think that sales is about relationships, it is really a numbers game. Brokers that acknowledge this can add a degree of predictability to their business by analyzing and tracking key performance indicators (KPIs). Unfortunately, many brokers ignore the importance of these metrics, measure the wrong or incomplete information, or lack a system for tracking results. That’s a shame, since brokers can use KPIs to prospect bet…

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  • 3 Ways That The Blockchain Will Change The Real Estate Market

    CRETECH

    The emerging technology known as blockchain has the potential to revolutionize the real estate industry. A blockchain creates a digital ledger shared amongst a computer network. Whenever an information change is proposed, all the authorized participants run complicated algorithms to verify the data’s legitimacy and approve the proposed transaction. This system allows authorized participants to update the ledger’s data without needing a central verifying authority.Bitcoin is the originator of the…

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  • Walmart Online Expansion Takes Aim at Amazon

    CRETECH

    Walmart is in a head-to-head battle with shopping and shipping giant Amazon to be America`s top goods retailer. In a race to increase its online market share, the retail giant is building new mega-warehouses and improving its shipping logistics. Amazon reported $107 billion in ecommerce sales, nearly 8 times more than Walmart.com. The company is adding to its fleet of distribution centers with five more enormous warehouses in the works for 2017 and has long term plans for 18 more. Its doze…

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  • Why A Single Source Platform Will Be The Winner in the CRE Tech Race

    Michael Beckerman

    While the CRE tech space is still in its infancy, if you really read the tea leaves it’s clear that their will only be a few winners. This is nothing new. If you look at the larger tech landscape, there really are only a few companies that dominate our lives.So why will the real estate industry be any different? It won’t. In fact, it will trend towards consolidation quicker than most realize and also faster than what happened in the tech industry at large.Why?First, the App market is itself not …

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