Latest Trends and Insights in Real Estate Technology

Curated daily by our industry experts. Stay informed on how tech is shaping the real estate industry with these important headlines.

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  • Five Old School Ways to Build Your Followers on Social Media

    Michael Beckerman

    These days, it seems like so many blogs and experts give great advice on how to grow your footprint on social media. I don’t know about you, but with social media rapidly increasing in importance and value in the business world, I will personally take any advice I can get!There always seems to be so much to learn and so many cutting edge new things out there to embrace. The amount of new social sites, new marketing tactics and new ideas is overwhelming! Everyday it seems I am getting bombarded w…

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  • How the Real Estate Industry Is Changing Because of Technology

    CRETECH

    Every area of business and every industry are changing because of technology, including real estate. Not only are people more mobile, they are better connected. Because of that, business can be conducted virtually anywhere. Today, smartphones and tablets are in abundance, with many operators being self-proclaimed geeks.Delivering New OpportunitiesBecause of technological advances with the internet, the way that real estate is delivered to buyers, renters, and investors is completely different fr…

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  • CBRE Deal Flow: Online Marketplace for Buying and Selling Real Estate

    CRETECH

    Thanks to CBRE Deal Flow, loan offerings from around the world are marketed, managed, and connected with property investors. This remarkable online marketplace is making a huge difference in the process of buying and selling real estate. In addition to its incredible features and functionality, this marketplace has become popular because it was built on a customized version of Real Capital Markets.This innovative platform creates a single source for CBRE property sales and portfolio listings. As…

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  • Building Occupants Control Elevators and Locks with the myPORT App

    CRETECH

    An increasing number of people working in larger cities want two things: safety and convenience. In response to this demand, an innovative app was developed that allows building occupants to control elevators and locks. The myPORT app has streamlined access control in office buildings. Photo Credit: http://www.schindler.com/us/internet/en/mobility-solutions/products/destination-technology…

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  • The Two Best Real Estate News Sites Today…

    Michael Beckerman

    I have written a lot about the challenges facing media and trade media specifically.But I have also thought a lot about the media that is surviving and following a smart niche strategy.And finally, I have offered my two cents about how professionals and brands can fill this void and become media themselves.And yet, with all of these major headwinds facing traditional media (and specifically trade media) I was thinking that there must be examples of media that is actually doing well, bucking the …

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  • The Rise of Location Intelligence

    CRETECH

    By Hannibal Baldwin, CEO and Co-Founder of SiteZeusYou’ve heard it before. You know it by heart. Location, location location: this triplicate is informally known as the golden rule of property-owning. Where a building stands absolutely defines the success of its endeavors within. The mantra, though simplistic, is tried and true.But what does location even mean in an age of artificial intelligence (AI)? When you hear the word, you probably imagine a point on a map, or a tiny square on massive gri…

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  • Top 3-D Products and Platforms for Do-it-Yourself Interactive Tours

    CRETECH

    One of the most efficient and effective ways of showing a property, whether residential, commercial, or industrial, is an interactive tour. This gives prospective buyers and renters the opportunity to view each room and space as if there in person. For you as the real estate professional, an interactive tour makes it easy to market people in another city, state, or even country, as well as those who simply cannot get away for an official showing. …

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  • Is Traditional Media Even Relevant Anymore?

    Michael Beckerman

    Facebook to Change News Feed to Focus on Friends and FamilyWOW!Where Yahoo’s entertainment media play went wrongOUCH!!!As someone who has been in the PR/media space for almost 30 years, it is starting to feel like we are witnessing the equivalent of what Henry Ford did to the horse and buggy.Anyone who has been paying attention over the past years  has literally watched the slow death of print. And even though media finally went online (although kicking and screaming), we are now watching b…

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  • The Potential Challenges of Crowdfunding Real Estate

    CRETECH

    Crowdfunding is used to raise capital through a collective effort of family, friends, individual investors, and customers. This process of tapping into a large group of individuals commonly involves specific crowdfunding and social media platforms. Crowdfunding has become a popular method of raising capital for starting a business or launching a new product or service. There are several be…

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  • Strategic Alliance between AT&T and Deloitte Aimed at the Adoption of Smart City Technology

    CRETECH

    A strategic alliance agreement recently was announced between AT&T and Deloitte Consulting LLP in an effort to speed up the adoption of smart city technology throughout the country. These two giants, as well as additional alliance members, are working to improve local government efficiencies and enhance life by taking full advantage of today’s innovative technology. Photo Credit: http…

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