Latest Trends and Insights in Real Estate Technology

Curated daily by our industry experts. Stay informed on how tech is shaping the real estate industry with these important headlines.

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  • RealMassive: Cutting-Edge Tools for Achieving Real Estate Success

    CRETECH

    Just imagine being able to search and compare thousands of property listings in real-time. With RealMassive, this dream becomes a reality. The concept of RealMassive started when the founder was searching for office space needed for a previous company. As he searched online, he quickly realized that many of the listings were inaccurate.Based on his experience, he launched an online marketplace that allows people to freely share and search for…

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  • Pros and Cons of 3-D Printed Keys for Residential and Commercial Real Estate

    CRETECH

    3-D printing has become a huge business. Using this technology, people create intricate models of real estate properties, guns that actually fire, and even keys used for homes and businesses. Much of the dilemma surrounding 3-D printed keys for residential and commercial locks became known after the Transportation Safety Board (TSA) discovered that a master set of keys made with a 3-D prin…

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  • Nuzzel: Eliminating Content Overload

    CRETECH

    Social media platforms, including Twitter, Facebook, Instagram, Pinterest, LinkedIn, SnapChat, and Vine, offer unique tools for creating and engaging with content. For engaging, selling, and advising to customers, these platforms have become a vital business tool used by most small businesses, B2Bs, and B2Cs. The amount of content pushed through these sites is staggering. Although having a…

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  • If I could only read one blog on content, social media and marketing it would be…

    Michael Beckerman

    Gary Vaynerchuk’s BlogAmazing blog…great insights…incredible passion…practical tips…I love this blog. Gary does so many things right with his blog….1) It’s usually short and has a very clear message2) It’s got real business world tips and suggestions3) It’s got examples4) It’s fun to read5) It leaves you waiting for the next entryThose are all of the goals I would think every blogger should want to emulate.As someone who has started two businesses, I have always been weary of consultants and adv…

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  • Platforms, platforms, platforms…the death of media or the savior?

    Michael Beckerman

    Great read about the state of digital media these days: Media Websites Battle Faltering Ad Revenue and TrafficMy quick takeaway is that it’s all about platforms in the media space.Why?  Because there is just so much damn content out there that people, whether consumers or professionals, simply can’t keep up.Think about what media looked like 5 years ago, or even 10.It was expensive to run a media company. And that’s why there was so few that could survive. You had to hire really good journa…

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  • LeadPages: An Innovative Software Product for Capturing Viable Leads

    CRETECH

    By increasing conversions and making it easier to create, integrate, and publish mobile-responsive landing pages, LeadPages changes digital marketing dramatically. With innovative features, conversions with LeadPages improves for everyone, regardless of the industry or size of the company. Opt-In – LeadPages eliminates complex opt-in processes. Instead, this two-step opt-in increases conve…

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  • HomeMe App Results in Painless Apartment Rentals

    CRETECH

    If you have gone through the process of trying to rent an apartment, you know all too well how difficult it can be. Especially when looking for rentals in larger cities, like Dallas and Houston, apartment hunting is downright difficult. Thanks to a new app called HomeMe, the apartment rental process can be painless. This new mobile app is changing the rental market. After entering specific…

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  • CREXi: Making Powerful Online Real Estate Deals Happen

    CRETECH

    Whether you are a broker, property owner, or buyer, your commercial real estate transactions will be simplified by using Commercial Real Estate Exchange, better known as “CREXi.” This innovative suite contains a host of helpful tools. Brokers can manage the full real estate process, from listing to closing. Using this suite, an owner can list a property and submit a deal. A buyer can search for a property and monitor the progress of a deal. Overall, CREXi takes advantage of cutting-edge technolo…

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  • Top NAI firms go mobile

    CRE Tech, Inc.

    Four of NAI’s top firms have released new mobile apps this month. CRE Tech®, Inc. worked with these industry leaders to design personalized apps for each group. This technology is used by NAI agents to promote NAI news, listings, videos, agent bios and office information directly to their clients. The Fabulous Four NAI Latter & Blum, NAI Sullivan Group, NAI Wisinski of West Michigan, and NAI Farbman shine as examples of brokerage companies gaining a competitive edge by employing technology t…

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  • Creating 3-D Renderings of Real Estate Properties with Matterport

    CRETECH

    Never before has marketing real estate properties been more sophisticated. Thanks to Matterport, you can create superior-quality 3-D renderings. As the showcase moves from room to room, people feel as if they are actually at the property. With real estate being a highly competitive market, you need a cutting-edge solution that sets you apart. To secure more listings and close more sales, Matterport’s 3D Showcase is the ideal solution. …

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